STORY

RECONFIGURE STARTED HELPING SHOPIFY STORE OWNERS IN 2007.

HOW IT ALL STARTED

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Early 2006
Jaded Pixel
A few fellas started a little business called Jaded Pixel. Two of those fellas were former co-workers at another tech startup I worked at.
Early 2006
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2007
Bridgehead Office
One day, they invited me to checkout the new office above Bridgehead to play some guitar hero. As a musician, how could I resist?
2007
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Early 2007
Shopify Theme
They asked me to create one of the first few Shopify themes that customers could use for their shops.
Early 2007
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1st Shopify Expert
More and more Shopify projects started rolling in and eventually they launched Shopify experts. I was the first Shopify experts which started a whole new set of opportunities for me.
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Late 2007
Reconfigure.ca
It was time to branch out on my own, leave my job and start reconfigure. I designed a quick logo and got the business rollin’.
Late 2007
stoked-hed-1280x745
2008
2nd Shopify theme Stoked
Stoked was my second theme to add to the Shopify store. Many clients shops still use it because of it's excellent google rating and extremely fast loading due to minimal css and javascript.
2008

Today

Shopify has grown exponentially since the tiny office above Bridgehead. Now sporting offices worldwide and providing small and large business a magnificent system to sell their wares.

The Shopify folk have been very kind to me. There’s always a magic fairy over there sending people my way.

Since I started my little business, I’ve helped thousands of Shopify merchants setup crazy successful shops.

 
 

PRE RECONFIGURE

I’ve had the pleasure of working with organizations worldwide such as, United Nations, U.S. Army, U.S. Navy, Internal Revenue Service (IRS), Health Canada, John Deere, Lockheed Martin, International Development Research Center (IDRC), Public Works Canada and many, many more.

I always wanted to start something which reflected my personal values and the strong work ethic I’ve applied at other organizations, and so I have. With 11 years going strong, I’m very grateful for all people who’ve helped me along the way.