The public finally gets to see this fantastic app in progress after last night’s demo on demo.com. I think they did fantastic job demonstrating the app’s behavior and potential. VM’s app captures internet video audience behavior and provides very rich graphs and details about what happens when someone watches a particular video.
Visible Measures launches new site and Internet Video Industry’s First Audience Behavior Measurement Suite
What that means is layman’s terms is video statistics. They’ve made this app that captures what people do when watching a video, such as pause, rewind, mute, turn the volume up, etc… and convert that data into something usable. Very cool stuff. I’m currently working with a good friend of mine who is a programmer over at Visible Measures on the UI for their application. Unfortunately, I still am not able to post screen caps but I can assure you, this app rocks.
Checkout their press release over here.
Various Updates 2k8
As always, I’ve been hard at work on a wide variety of projects over the past few months which has kept me quite busy.